Agency of the Year 2025: Aimed for a triple gold, grateful for silver
The journey to excellence and meaningful impact never truly ends. It's always evolving. This year's Agency of the Year survey once again highlighted Drama Queen's strengths and commitment to providing outstanding service and real business value.
On the flip side, it also showed us areas where we can improve. We see this as a chance to refine our approach, challenge ourselves, and continue raising the bar.
Recognising our strengths
We're proud that our clients see us as true strategic partners, not just service providers. Our commitment, responsiveness, and consistent communication were highly praised. Clients especially appreciated our reliability and our measurable impact on their businesses, reflected in our notably high client satisfaction and loyalty scores (NPS 77).
In areas such as media planning, brand strategy, PR services, and campaign execution, we received excellent ratings. Our capacity to deliver high-quality work consistently has built deep trust and a solid reputation with clients.
Nurturing creativity and innovation
Our clients appreciate our creativity throughout our collaborations. However, there is a challenge ahead as they expect us to stretch even further with our innovative thinking.
Moving forward, we’ll focus on creating more opportunities and structures for bold, groundbreaking ideas to flourish.
Proactivity and strategic vision
While our proactive approach and strategic insights were acknowledged positively, there is always room to enhance our forward-thinking capabilities. Our clients look forward to seeing more proactive suggestions from us, guiding them through future trends and market developments.
We've got you covered.
Digital leadership
We deliver outstanding digital projects that significantly benefit our clients. However, there's a clear expectation for Drama Queen to stay at the forefront of digital innovation. Enhancing our focus on advanced AI-driven strategies, automation, and optimised digital execution will be essential in the future.
Moving forward together
We are deeply grateful to our clients for taking the time to share their thoughts in this survey. Your insights drive us forward, helping us refine our strengths and evolve into even better partners for you.
Thank you for your trust, and collaboration, and for pushing us to aim higher.
Matias Mero
CEO
